To create internal collateral for the sales and marketing staff to remind them of the values discussed in a workshop they held internationally. Collateral would need to be easy to use and eye catching.
When developing the look for this campaign we drew inspiration from the army and airforce, working together as a Team and unit.
We created simple “camo” backgrounds and created an icon shield which would carry the incentive.
Screensavers and wallpapers were created swell as various posters which could be hung up around the office.
As a staff “takeaway” wee created a set of “Value” Keys which had each value on a separate key cut out with he imperial logo sheldon a key ring.